ICON Fitness

UI Design • Icon Development

Insight Product Development was tasked by ICON Fitness to create a touchscreen interface/console for their Freemotion Elliptical Trainer. It would be featured at the IHRSA convention later that year as the world’s first exercise equipment that used a touchscreen.

Visual Style/ I first worked on an alternate visual aesthetic so as to present two options to the client. For inspiration, I looked at products that embodied a blend of utility, elegance, and performance.

(L-R) Inspiration for alternative visual style: Braun ET44, iPhone Stopwatch, Land Rover Discovery instrument cluster and radio.

Mockups/ After the client chose a visual style, I worked on creating the icons for the GUI and the design of the workout setup screens.

Workout Type Selection.

Workout Setup and Adjustment.

Workout Goad Adjustment

On-screen Icon set.

3D-rendered prototype. 3D rendering by Chad Davis (http://www.chaddavisdesign.com/).

Delivery/ Once these were done, the Flash-based GUI was installed on the prototype's console and shipped to the trade show. 

Finished prototype. Photo by Chad Davis (http://www.chaddavisdesign.com/).